NAOMI MILROD

Created boards to depict an active wear line designed for SS16/17. Researched macro trends via WGSN reports and selected the trend "Digital Wave". With many images incorporating movement, grids, light, and linear inspiration, I went with active wear, as it naturally fit in with this futuristic trend. Created an inspiration board, a customer board and a customer profile with factual information through interviewing potential consumers, as well as a designer inspiration board and a final board of flats created using Photoshop.